Lloyds Bank - ‘HORSE POWER’ APP OOH CAMPAIGN

adam & eve ddb / king henry - Creative Artwork

On this campaign I worked with King Henry's design team and retouchers and Adam & Eve DDB's producers and account management to produce high res OOH and DOOH master assets. 
During this project Lloyds new brand guidelines were constantly evolving. One of my main tasks was to ensure consistency across the entire campaign during a period when fonts, colour palettes and master logos were constantly being developed and replaced every few weeks.
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D6 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D48 DOOH
D96 DOOH
D96 DOOH

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